Pollack & Associates Compass
12001 Ventura Place, Suite 100, Studio City
- Special Section
Stefanie Pollack has worked in real estate throughout the Valley since 2003. Most recently she joined the Studio City office of Compass. She worked in national sales, SEO/online marketing and mortgage lending before becoming a Realtor®.
What do you see as the biggest opportunities in the market this year?
With such uncertainty in the economy, the frenzy to buy at any price is over. There is going to be more inventory for sale, which will give buyers more opportunities. For sellers, the biggest opportunity will be using their equity to upgrade into a home that fits their changing lifestyle, invest in their current home with a renovation, buy an investment property, or achieve other life goals such as starting a new business, retiring or downsizing.
What gives you the edge in your area?
I was born and raised in the Valley. My daughter goes to the local school, and I am active with local charities and organizations. I am invested in our community, and I know the uniqueness each neighborhood in the Valley has to offer. I give my clients the knowledge they need to make the best real estate decisions and guide them in the right direction.
What impact has social media had on your business?
Social media has become the easiest and quickest way to communicate everything I am working on and has made it easier for potential clients to reach out to me without any pressure. Having my personality shine through shows how authentic and enthusiastic I am about my business. Check me out on Instagram, LinkedIn and my website!
Is staging a home worth the cost?
Yes, a professionally staged house is a proven way to generate higher offers. Buyers have more options and are more particular about their investments since there are more choices in the market. As a result, you need to make sure your home shows well and stands out. I know that not everyone can afford all these options, so I have access to great programs like Compass Concierge which helps cover the upfront costs.
Disclaimer: Compass is a real estate broker licensed by the state of California and abides by Equal Housing Opportunity laws. All material presented herein is intended for informational purposes only and is compiled from sources deemed reliable but has not been verified. License #01991628, 01527235, 1527365.
Photographed by Nicole Goddard Photography